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VP of Product Marketing - SaaS Energy

Remote, OR, USA

Full Time

About the Role

Growe Global is looking for an experienced VP of Product Marketing to join an international SaaS based company that specialise in software platforms for energy customer, market and asset management with clients across North America, Europe and Asia.

As the VP of Product Marketing, you will be responsible for developing and executing a comprehensive product marketing strategy for The Company. You will work closely with our product development team to identify customer needs and develop product features that meet those needs. You will also work closely with our sales and marketing teams to ensure that our products are effectively marketed to our target audience.

Our clients' automated software platform, expert services and data insight enable competitive leaders to attract customers, provide the best service, innovate constantly and unlock new technology benefits. With 500 expert employees in bases across their markets they bring the scale and experience to empower energy leaders globally.

🌎 USA - Remote
Industry - Software as a Service (SaaS Energy)

Requirements

Responsibilities:

  • Develop and execute a comprehensive product marketing strategy for the company

  • Collaborate with product development to identify customer needs and develop product features that meet those needs.

  • Develop product positioning and messaging that differentiates our products from competitors and resonates with our target audience.

  • Develop and manage product launch plans, including messaging, product collateral, and go-to-market strategies.

  • Create compelling product demos and presentations for sales teams and prospects.

  • Conduct market research to identify industry trends and customer needs.

  • Develop pricing strategies and models that align with business objectives.

  • Collaborate with sales and marketing teams to develop effective sales enablement tools and campaigns.

  • Manage a team of product marketing managers and specialists.


Requirements:

  • Bachelor's degree in marketing, business, or a related field. Master's degree preferred.

  • Several years of experience in product marketing in a SaaS company, preferably for the energy industry.

  • Proven track record of developing and executing successful product marketing strategies.

  • Strong understanding of the energy industry and its trends.

  • Excellent communication and collaboration skills.

  • Strong leadership and management skills.


📧 Interested? Please submit your CV and one of our team will be in contact.


Growe Global

We empower organizations to Growe by solving business challenges with talent solutions

About the Company

At Growe Global, our vision is to shape the future of industries by connecting top talent with organizations that are committed to driving innovation.

Our goal is to become the go-to agency for specialized staffing services, with a focus on the SAP, ERP, Cloud & Technology markets. Our consultant's are dedicated to each market, ensuring that we provide expert services to our customers.

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